Online charitable fundraising at no cost to the not-for-profit.
What we do?
Give.bz sells products, services and unique items, on our websites, that we purchase for re-sale or we solicit for donation to the non-profit for us to exclusively sell on their behalf. From each sale the charity gets on average more than 24% of the sales revenue, the buyer gets a product or service at a retail price with a significant portion of the sales price going to the charity of their choice.
What do we sell?
Give.bz works with the non-profits we service to find types of products that specifically appeal to the members of their organizations. We will then source these products and post them on our website. Our non-profit partners can also choose to include these products in the website we create for them. Examples of such products would be pet products for animal rescue non-profits, shelters and animal rights organizations, or hiking, biking, camping and green products for environmental non-profits.
Who is our target market?
Our primary market is the supporters of the non-profits we service. These individuals will be encouraged by the non-profits to shop through Give.bz so they can buy products that appeal to them, at competitive prices, while simultaneously benefiting a cause they already support. There are 1.7 million non-profits in the U.S. enabling us to carry products that will appeal to the supporters of many similar non-profits at once. Our secondary market is the general buying public who will want to shop while supporting a charity of their choice.
How much does the non-profit get from each sale?
The proceeds from the sales we make on behalf of our non-profit clients will result in donations of 20% of gross profit from purchased product and 40% from donated product going to our 501c3 clients. Our business model centers on providing, on average, greater than 24% of our sales revenue to non-profits. This will be achieved if 50% of our sale items are donated. Every item on our website clearly shows the buyer exactly how much money is going to the charity of their choice as a result of their purchase.
How do we drive traffic to the website?
Primary traffic is though e-mail campaigns sent to the supporters of the non-profits we service generated by the non-profits themselves and by Give.bz. In addition, extensive use of internet marketing tools such as: pay per clicks ads, search engine optimization, and use of social media marketing strategies will be utilized. Cross marketing agreements with donor corporations will also be available along with using public relation efforts to highlight the non-profits we are benefiting and the corporations who are donating.
How do donations work?
All donations are to registered 501c3 organizations. If an item has been purchased for re-sale by Give.bz, then Give.bz will donate a portion of the sale to the charity of the buyer’s choice. If an item has been donated for Give.bz to sell then Give.bz will donate a portion of the sale to the charity of the donor’s choice. Therefore, if you are a donor of product, you will able to designate a particular non-profit, a group or classification of non-profits you wish to benefit from your donation. Upon the sale of your donation, you will get a letter from the charity acknowledging your donation and re-confirming their 501c3 tax status.
How does Give.bz benefit suppliers?
•Provides a prime opportunity for targeted “cause marketing.”
• Great PR – your products are being sold to benefit non-profits that support causes directly related to your products.
• Opportunity to sell overstocks and closeouts
• or donate your overstocks and closeouts, receive a tax deduction, choose your own non-profit to benefit and take advantage of the PR opportunites.
Contact
Jonathan Rosen, Founder
jonathan@give.bz